Whether you have entered the world of ecommerce right now, or have been selling online for some time, one thing is clear: you need to know how to measure the profitability of your online store. To get a complete view of your ecommerce and know how to improve your results, you need to track the main data of your online business. We tell you the 20 ecommerce metrics that you must take into account to measure the profitability of your store . Do you want to learn how to set up your ecommerce Jewelry Retouching or digital store and what are the best strategies of the moment based on success stories? Click here and see the related course. The 20 most important metrics to measure the profitability of your ecommerce 1) Traffic per device For your customers to have a great experience in your online store, it is important to know from what types of devices they visit you . Therefore, when you are looking at the metrics of your ecommerce, do not forget to segment the traffic by device. Nowadays, your site should be well optimized for all types of mobile devices, including tablets. Fast loading times are also essential, so that the browsing experience is optimal in all circumstances.